La Guilde unites, represents and promotes the Quebec video-game ecosystem through a variety of activities and programs focused on the success of its 330 members. Acting as the voice of a world-class industry, it contributes to the success and influence of local companies.

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Webinar Series - Les midis de La Guilde

Les midis de La Guilde are a series of Lunch & Learn meetings designed to promote discussion and skills development with colleagues in the video game industry.

The 50-minute sessions cover a variety of current topics related to the real challenges faced by local video game studios.

The webinars are open to all employees of our member studios.

🤖 Themed Season: Artificial Intelligence

Rooted in the Productivity and competitiveness pillar of La Guilde’s 2026-2029 strategic plan, this themed season explores artificial intelligence in our industry, including both the opportunities it creates and the challenges it raises. It aims to give members and their employees the tools to find their bearings.

Episode 1 (October 7, 2026): How AI Works (or Doesn’t): Demystifying Machine Learning
With Julien Bouvrais, Founder, pragraFrame.

The first session of the AI season of Les Midis de La Guilde offers an accessible overview of the foundations of modern artificial intelligence (machine learning, generative AI), to help you understand how these tools work, and why they sometimes fail.

No technical background is required. This presentation was designed for non-technical audiences and aims to give everyone the knowledge they need to form an informed opinion. It also lays the common groundwork for the next two webinars in the series, which focus on concrete studio use cases and on legal and governance issues.

Episode 2 (November 4, 2026): Use Cases

Episode 3 (December 2, 2026): Legal and Governance Issues

Details and registration - Only for La Guilde members
  • Sound Identity: Making a Video Game’s Artistic Direction Resonate – Dave Gagné, Creative Producer at Doki Doki
  • Organizing Your Studio Without Stifling Creativity – Charles Gagnon-Pradier and Bruno Ménard, Attorneys at Six0Cinq
  • The Idea is to Have Ideas: Tips to Boost Your Everyday Creativity – Charles Di Gaetano, Creative Director at KWM Creative Agency
  • Localizing to Win: Strategies for Conquering International Markets – Gaëtan Chrétiennot, co-founder of brainbow.solutions and the brainbow group
  • Structuring Your Message for an Effective Game Trailer – Simon Tarsiguel, co-founder of Menhir FX
  • Audio for Indies: It’s More Than Just Sound – François Fripiat, Audio Director at Demute
  • All the Things Indies Need to Launch a Successful Game – John Nguyen, Regional Vice President – Canada at Xsolla
  • Post Launch Catalogue Management – Chad Young, Commercial Director at Gambit Digital
  • Trailer Toolbox – Jesse Malcolm Sweet, Creative Director and Executive Producer at Altar Creative
  • Beyond Generation: AI Techniques – Louis-Philippe Dugas, game developer at Studio des Cendres

Thank you to the partners of Les Midis de La Guilde

Presenting Partners - Midis de La Guilde